I have a nationally and internationally syndicated column at the Chicago Tribune called So Social, available on more than 80 websites as well as in newspapers and magazines. This is an excerpt from my column on learning how to use Snapchat from Sept. 8, 2015. See the entire collection here (some may require website registration.)
By now you’ve heard of Snapchat, the social network that has people, many of them young, enamored with disappearing photos and videos.
But Snapchat is more than that, and there are different ways to use it. A group of close friends might use it to chat and send emoji-covered photos, while a business might use the Snapchat Stories feature to provide a behind-the-scenes view.
Hundreds of millions of snaps are being sent each day, so it’s time to stop watching and start doing.
Here’s the good news: Snapchat is relatively easy to set up, use and master. Here are some tips to get you started. Look for the PRO TIPS for a little extra oomph. Here’s a PRO TIP right now: If you use your Snapchat app to scan the ghost above, you can add me as a friend. Just like that!
Read the rest here. (registration may be required.)
The Social Mediaologist 